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Enterprise Marketing Senior Manager

Company: Builder.ai
Location: Salt Lake City
Posted on: November 22, 2021

Job Description:

About us
Innovation is fuelled by the power of possibilities. A few years ago, it was virtually impossible to innovate because building software needed a degree, it was simply too expensive, too complex, too risky and ultimately too inefficient. That's why only 16% of projects were ever done on budget and 78% failed.
We're changing that. We're flipping software development on its head and kicking out the notion that you need to be an expert or do boot camps to learn how to make your app. Builder.ai's platform lets you order the perfect software app for whatever problem you're trying to solve. Our AI-powered assembly line brings together Lego-like reusable features and experts from around the world to bring world-class ideas to life - ANYONE's world-class ideas.
Building software needs to be like ordering pizza - pick what you want, get recommendations for the features you need and simply wait till it's cooked and ready for you.
Our human-assisted AI platform helps anyone build, run & scale tailor-made software. Everyone from the bakery in Riyadh and nursery in London, to large fortune 100 companies like the BBC or Pepsi.

Life at Builder
It's a place where everything moves at lightning pace and most definitely not for the faint-hearted. We celebrate diversity, push everyone to do more with less and yet provide a culture that allows everyone to experiment, push boundaries and learn by doing. Every Builder runs to our core value system of HEARTT (Heart, Entrepreneurship, Accountability, Respect, Trust & Transparency) and we're always looking for team players, with a point of view, a sense of humility and a let's-get-stuff-done attitude.
Our scale-up is at the intersection of a quirky startup where designers and machine learning specialists work on problems together to savvy commercial teams working with finance folks to invent new business models. #WhatWouldYouBuild
We are looking for a versatile & out of box innovator who will be at the forefront of cutting-edge AI technology that is disrupting a combined $800 billion (and growing) industry for software build and operate services, selling into both the B2C and B2B markets.

What we are looking for
We are on the lookout for an exceptional Senior Enterprise Marketing Manager to help build and execute our strategic enterprise marketing efforts. This role will own the Account Based Marketing strategy for our most strategic accounts.
The role requires to work collaboratively across multiple stakeholder groups, including sales and marketing leadership, investor and founder networks, partner organizations and research & advisory firms to strategically design the global enterprise marketing initiatives as well as developing regional programs.
We are seeking a candidate who demonstrates a growth mindset, a data-informed approach, strong collaboration skills, and a steadfast drive to deliver results. The role will be hands-on; with an agile and lean team, there will be lots of execution, lots of learning and a lot of room for growth. This role will work directly with the Director, Product Marketing.

Key Responsibilities
Lead Account Based Marketing including strategy planning and execution to deliver on the enterprise marketing goals and objectives.
Understand customer requirements and market opportunities for input into Enterprise GTM and marketing plans. Campaigns will target existing customers for 'expand' opportunities as well as 'land' opportunities for new prospects
Develop the enterprise marketing playbook, marketing frameworks and standard operating procedures to support all GTM and integrated campaigns
Collaborate with sales leadership for integrated campaigns across multiple channels and drive enterprise pipeline
Work in collaboration with revenue teams globally to equip them with all the tools for success including collateral and training
Manage and monitor dedicated marketing spend, optimize marketing results with clear ROI reporting
Run market, customer, and competitive analysis - Be the expert on the customer, the industry trends, and the players in the market
Develop and manage analyst relationships with research & advisory firms
Build brand credibility through customer and partner advocacy on appropriate portals and through collateral (in collaboration with the content and design teams

Requirements
8+ years of marketing experience (4+ in enterprise tech) with expertise in a scaling and fast growing global start-up environment
Bachelor's degree in marketing at a minimum.
An ability to understand tech and business software
Ability to build and manage successful relationships with internal and external stakeholders including leadership teams, investor networks, C-level executives, business process owners.
Effective analytical and troubleshooting skills; ability to use data to drive actionable insights
Excellent interpersonal skills - and a love for working in highly cross-functional environments
Superb stakeholder management skills, adept at navigating relationships and prioritizing asks
The ability to think on your feet, and to digest information quickly to determine the appropriate way forward
Ability to quickly learn and become fluent in new technologies

Benefits
Health and wellness benefits
Performance-based bonuses and stock options
Employee friendly policies
Generous vacation and time off benefits, including paid holidays
Generally flexible working hour

Keywords: Builder.ai, Salt Lake City , Enterprise Marketing Senior Manager, Accounting, Auditing , Salt Lake City, Utah

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