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Email Marketing Specialist

Company: PECZUH PRINTING
Location: Salt Lake City
Posted on: July 13, 2018

Job Description:

Job DescriptionJob briefWe are looking for a talented email marketing specialist. Your main duties include running email and SMS marketing campaigns end-to-end, managing email databases, reports and analysis of campaigns, & direct mail. As an Email marketing specialist, your role is to reach customers through email and SMS campaigns and inform them about events, increase show rates, and analyze the data to improve every campaign.Responsibilities

  • Performs day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, deployment of one-time, recurring, triggered and dynamic content-driven campaigns
  • Proofread emails, and direct mail for clarity, grammar and spelling
  • Stays abreast of and recommends email marketing best practices with coding, design and testing of email campaigns
  • Ensures mobile-friendly email templates and continues to improve our email templates implementing graphics, personalization, and advanced features
  • Ensure prompt and accurate communication with clients via email to minimize unsubscribes
  • Create and help manage email databases for lead generation
  • Analyze campaign performance and suggest improvements
  • Report on sales revenue generated from email marketing efforts
  • Ensure emails follow industry policies and best practicesRequirements
    • 2 years with email and SMS marketing, direct mail, or digital marketing campaigns
    • Hands on experience with HTML, CSS, JavaScript, and SQL would be preferred
    • Solid computer skills, including MS Office, advanced knowledge of Microsoft Excel and Adobe Creative Suite
    • Knowledge of SEO/SEM, google analytics, and social media would be preferred
    • Excellent written communication and copywriting skills
    • An ability to work under tight deadlines
    • Attention to detail, proactive, and the ability to learn quickly
    • BSC degree in Marketing or relevant field or equivalent experienceCompany DescriptionWe have four production facilities, the most advanced printing equipment on the market and digital file to delivery truck service. But most importantly, we have a passion for print: its ability to communicate, move, and live a good long life. Print inspires. We respect that and mind every detail to perfection.

      Keywords: PECZUH PRINTING, Salt Lake City, Email Marketing Specialist, Advertising, Salt Lake City, Utah

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