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DSO Marketing Manager

Company: Dental Intelligence
Location: Pleasant Grove
Posted on: November 26, 2022

Job Description:

Our Company -Dental Intelligence is impacting lives every day by helping dental professionals build stronger teams, create fulfilling careers, and deliver more healthcare to the patients who need it most. We focus on helping customers -intelligently shape the future of their -practice so they -can focus on caring for their -patients. -What is it like working at Dental Intelligence? -To put it simply, WE -CARE! Those two words drive everything we do at Dental Intelligence. The products we create, deliver, and support. The investments we make in customers, partners, and the dental community. And most importantly, "we care" defines how we feel about our incredible team members. We care about their -success and personal growth. We care about their -health and well-being. We care about their -work/life balance and about doing all we can to create a place you'll love to come to work. We are committed to honoring our employees' -choice to work here by offering -them the best options in healthcare, insurance coverage, and other benefits, including fun and rewarding perks.Role OverviewThe DSO Marketing Manager's primary goal is to drivet the adoption of Dental Intelligence products into new DSOs and expand product adoption into existing DSOs. The DSO Marketing Manager is growth-minded and a collaborative team player who understands the DSO landscape and communicates product capabilities and benefits across different channels to that market segment. Responsibilities:

  • Develop an understanding of the industry-specific customer needs and challenges that DSOs are facing and how Dental Intelligence's products can help drive business results for clients. -
  • Working closely with Client Leadership, develop and activate an industry-specific marketing plan to build awareness of Merkle's industry-focused practices and help the team meet outlined revenue goals.
  • Help the enterprise team meet monthly, quarterly, and annual KPIs identified by the company by meeting potential customers with appropriate messaging in different channels.
  • Manage campaigns with different key stakeholders across different campaigns in a way that helps establish Dental intelligence as an industry leader in the DSO space.
  • Work directly with channel owners to identify publishing opportunities for DSO teams in targeted publications to communicate industry points of view and share client stories/successes.
  • Collaborate with director of demand generation to execute and create playbook for success in the DSO space.Skills/Requirements:
    • 3+ years of B2B marketing experience in a SAAS business. DSO experience is a plus.
    • Thrives in a fast-paced environment and welcomes change to yield better outcomes
    • Ability to work effectively with sales and marketing teams to drive quality leads into the sales funnel
    • Previous success in dental marketing efforts
    • Strong problem solving, strategic thinking, and analytical skills
    • Exceptional communications skills in writing internal and external marketing communications, including content creation
    • Bachelor's degree in marketing and/or communications (or comparable) -Benefits and Perks! -We realize people -choose to work here. As such, we are committed to honoring that choice by offering -the best options in healthcare, insurance coverage, and other benefits, including fun and rewarding perks! -At DI, you'll enjoy:
      • Rest and Relaxation. -15 days paid time off, 10 paid holidays, -and -corporate ski passes available -to check out (ask us about this)! -
      • Peace of Mind. -Dental Intelligence pays up to 100% of your medical insurance! We even match your HSA contribution up to $3,000, depending on your plan, dollar for dollar! We also offer great dental (We cover 50% of it), vision, and life insurance. -
      • Even More Peace of Mind: We value our families and offer 6 weeks Paid Maternal Leave and 2 weeks Paid Paternal Leave. One of our values is Work/Life Balance! -
      • Prepare for the Future. -401(k) with a generous company match up to 5.5%, unlimited access to financial advisors. -
      • Educational Benefits. -Whether you're starting, or thinking about taking, any educational programs/courses that will help you in your role with us we have an annual reimbursement to help out. -
      • Flexible Work Models. -In-office, work-from-home, or hybrid, depending on position and location.

Keywords: Dental Intelligence, Salt Lake City , DSO Marketing Manager, Executive , Pleasant Grove, Utah

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