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Product Marketing Manager

Company: BioFire Diagnostics, LLC.
Location: Salt Lake City
Posted on: June 12, 2021

Job Description:

Want to see more? Find all job opportunities for both BioFire and bioMrieux worldwide by clicking here . DescriptionbioMrieux and BioFire Diagnostics are looking for a Product Marketing Manager to join our US Clinical Marketing team! The Product Manager plays a lead role in the development of marketing objectives, strategies, and tactics and holds primary responsibility for tactical execution in support of marketing objectives. Essential Job Duties and ResponsibilitiesPerform all work in compliance with company policy and within the guidelines of the applicable Quality System. Executes: Marketing tactics and programsSales and Marketing trainingTradeshows and promotional eventsScientific and clinical advisory board meetings Develops with minimal supervision: Brand objectives, strategies, and tacticsMessaging strategySales toolsSales ProgramsProduct collateralPricing Strategy Monitors and generates actionable insights into: CompetitionMarket trendsSales performance and trends in assigned business areaPricing effectivenessCustomer behaviors, beliefs, and attitudesMarket opportunitiesEffectiveness of marketing strategies and tacticsMarket research and business intelligence needsClinical data gaps Interfaces / works closely with and/or manages: CustomersSales force & field employeesInternal R, Manufacturing, Legal, Quality personnelKOLsAdvertising agency3 rd party vendorsCompany executive management QualificationsTraining & Education: Bachelor's degree in biological sciences or business-related field; MBA preferred. Experience:3+ years of successful product management or other relevant experience preferably with diagnostic or medical products Knowledge, Skills, and Abilities:Working knowledge of marketing regulated clinical diagnostics in the field of infectious disease.Knowledge of molecular biology, microbiology, immunology, or virology clinical laboratory techniques is highly desired, but not a requirement.Performs work under supervision.Handles basic issues and problems, and refers some complex issues to higher-level teracts and presents technical information to audience with various levels of scientific experience.Familiar with Microsoft Office; PowerPoint, Word and Excel, and contact management databases.Some lab experience is not required but a plus.BioFire Diagnostics, LLC. is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.Please be advised that the receipt of satisfactory responses to reference requests and the provision of satisfactory proof of an applicant's identity and legal authorization to work in the United States are required of all new hires. Any misrepresentation, falsification, or material omission may result in the failure to receive an offer, the retraction of an offer, or if already hired, dismissal. If you are a qualified individual with a disability, you may request a reasonable accommodation in BioFire Diagnostics' application process by contacting us via telephone at (385) 770-1132, by email at [email protected] , or by dialing 711 for access to Telecommunications Relay Services (TRS).

Keywords: BioFire Diagnostics, LLC., Salt Lake City , Product Marketing Manager, Other , Salt Lake City, Utah

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